STARKVILLE, Miss. (WTVA) - A Starkville business can keep its famous sign but must lower it to meet city standards.
On Tuesday, the management of Strange Brew Coffeehouse went to social media to highlight the sign's history.
Dear Strangers & the City of Starkville pic.twitter.com/dg0h0pjrVQ
— Strange Brew Coffeehouse (@SBCoffeehouse) October 12, 2021
"It's not about the sign, it's about the height of the sign," Starkville Mayor Lynn Spruill said on Wednesday.
The sign in front of the business doesn’t have to be removed but lowered to monument size.
"All they have to do is take this sign that's however tall it is — 40 feet or so in the air — and bring it down to a monument size and they can still do all that."
All businesses must meet the standard by May 5, 2022.
This isn't a new thing. Since 2011, businesses have had time to make the change. That was extended another year because of the pandemic.
"I don't think they [Strange Brew] were intending to create a problem; they were asking for guidance," the mayor said.
There are maximum heights and dimensions for pole signs.
A business could ask for an exception, but the Board of Aldermen would ultimately have the final decision.
This is all for the beautification of the college town.
"This is an opportunity for Starkville to be more attractive to visitors, more attractive to our residents."
Spruill said she also has a pole sign and is planning to take it down. She's probably not going to replace it.