STARKVILLE, Miss. (WTVA) - A business in the Golden Triangle struck gold, and is right now expanding during a time when many businesses are closing their doors.
Hagan Walker is not only the CEO, but is also the co-founder of the global business Glo Cubes, which started from very humble beginnings.
“We just kinda saw the opportunity and ran with it," he said.
It all started as a class project.
Walker's partner was given a teacup to create something exciting for others to look at. She felt if it lit up, people would enjoy it, earning her a good grade.
The glowing teacup turned into a global business for two students.
Neither Walker, nor his partner had any business experience, but that didn't stop them.
The glowing object sparked the idea to create glowing cubes resembling ice cubes.
The product was picked up at the bars having the technology to turn off when the drink is empty. This shows bartenders when a customer needs a refill.
Their work didn't stop there.
The product continued to grow after a letter the company received.
“We actually had a parent, unrelated to us, out in California that found the light-up drink cubes, took one home, realized they were liquid activated, and put it in the tub for her son that had Autism," said Walker. "She emailed us and told us it was the first time in months that her son had gotten in the tub without crying.”
From there, the concept of Glo Pals was born.
A pack of four Glo Pals costs $10 and can be found in stores as big as Nordstroms, Target, and Macy's.
Since 2015, the company has already sold nearly 4 million cubes and is in 38 different countries.
Hagan said his biggest concern isn't about the money, but helping those who need a little brightness in their lives.
“We just want to make a product that’s impactful and is fun but also can help people," he said. "That’s really the ultimate goal.”
Hagan mentioned Glo Pals recently signed a deal with Sesame Street, allowing the company to create Glo Pals of some of your favorite childhood characters.