About Us

About WTVA

WTVA, an NBC and ABC affiliate, first signed on in 1957 as WTWV and today reaches more than 189,000 households in northern Mississippi and parts of western Alabama.

WTVA is recognized as a leader in local news coverage. WTVA 9 News has received numerous journalism awards and is regularly honored by the Mississippi Associated Press Broadcasters for excellence in reporting, writing and photography. Honors received also include the best newscast, best weathercast and best sportscast. WTVA 9 News has also been nominated by the National Academy for Television Arts and Sciences for the prestigious Emmy Award in multiple categories. Ratings continue to confirm the high popularity of WTVA 9 News with north Mississippians and western Alabamians.

WTVA is focused on providing the best local television coverage, as well as being the main content provider for all of north Mississippi and western Alabama. WTVA has been serving viewers and local advertisers for more than half a century. We look forward to working with you.

About WLOV

WLOV began its life as WVSB, an ABC affiliate. Owned by Venture Systems, Inc., the station first began broadcasting on Sunday, May 29, 1983. The station had been scheduled to begin on the first of May, but delays in the delivery of studio equipment pushed the date back. Wet weather prevented workers from completing work on the studio towers in West Point and Woodland, pushing the date back even further. On that first evening, President/General Manager David Hopper welcomed northeast Mississippi to the station's viewing audience in a special message aired before the start of prime-time programming. In the welcome, Hopper said the station looked forward to "long and prosperous affiliation with the northeast Mississippi people" and promised that the station was "here to serve you with something good every day."

As Ultra-High Frequency (UHF) channel 27, viewers were required to use the U channel on their televisions and use that not-so-familiar second knob to access the UHF channels. The station ran advertisements in local newspapers instructing viewers how to connect UHF antennas and tune in. In 1991, Love Communications took an interest in the fledgling station and purchased it. As part of the purchase agreement, the station name was changed to WLOV, a play on the Love Communications’ name.

As the only UHF station in the market, WLOV suffered early financial difficulties. Most viewers weren't familiar with UHF stations and finding them on their televisions, despite the station's early efforts at educating people. While the station was steadily gaining viewers, competition from the NBC and CBS affiliates on "regular" channels was fierce.

It was clear that the station needed help. In May 1992, WLOV entered into a Program Service Agreement with Tupelo's WTVA. On Nov. 25 of that year, the Federal Communications Commission (FCC) authorized the station to move to Tupelo. At first, WLOV moved into offices in the Tupelo Community Antenna building (now Comcast Cable) but then moved into the WTVA building.

The move was wise, and reduced costs for rent, utilities, taxes and fees, maintenance of studio equipment, programming and staffing. Employees were given the opportunity to move with the station to Tupelo and many did. Of those employees, many are still employed by the station. In February 1994, new general manager Jennifer Dennington was brought on board. New changes came fast. Lingard Broadcasting bought the station in August 1994 after seeing the potential for WLOV to become a market leader.

Around this time, WLOV also began to include programming from a new network that was making waves in the entertainment industry. News Corporation's new "mini-network" was still young, but it was picking up viewers at an astonishing rate. WLOV embraced the new network early on, and for a while operated as a dual-affiliate station. But the new network was clearly going places, and WLOV decided it wanted to become a part of its success. So in November 1995, WLOV ceased being an ABC affiliate. Instead, WLOV now proudly became FOX 27, the area's premiere FOX affiliate.

With the popular FOX network now drawing in record viewers and the station now available on easier-to-find cable channels, WLOV began to grow rapidly. "West Point of View," the station's community issues program, began airing in January 1995. In March 2000, "WLOV News At Nine" hit the air and began a streak of Associated Press award wins.

"First Down on FOX," a locally-produced sports show, was even more successful after its launch, becoming WLOV's first program to earn an Emmy® nomination from the National Academy of Television Arts & Sciences in 2005. And another first for WLOV was providing digital broadcasting on Aug. 22, 2004. The new high-definition digital channel, DT16, upgraded to full-power digital in April 2007, bringing high-definition television to viewers all over north Mississippi.

In 2009, WLOV discontinued its analog service in accordance with FCC regulations and switched to full digital service. Viewers who received WLOV by cable, dish, or satellite were still able to enjoy the benefits of HD, with new entertainment features of digital still to come.

One of the benefits of digital service has already reached viewers. WLOV began airing "This West Point" on its secondary digital stream on April 1, 2009. "This West Point" is a 24-hour digital network. At the heart of its programming are blockbuster and Academy Award® winning movies from the MGM film libraries.

On Sept. 1, 2012, Me-TV West Point was added to a third digital stream. Me-TV West Point's library includes nearly 100 classic and much-loved television series.

And WLOV News At Nine began airing in high definition on June 22, 2009, bringing better quality to the local newscast.

WLOV was purchased by Tupelo Broadcasting, Inc. in September 2013. But our most recent highlight is our acquisition by Coastal Television Broadcasting Company LLC in February 2015. We're excited about the possibilities this new ownership creates, and look forward to remaining your favorite television station in northeast Mississippi and northwestern Alabama.

WLOV continues to work hard to bring viewers the newest and best in entertainment, and we're very excited about what the future will bring.

Mississippi Coronavirus Cases

Data is updated nightly.

Cases: 268672

Reported Deaths: 5917
CountyCasesDeaths
DeSoto17928195
Hinds17030337
Harrison14510212
Rankin11315223
Jackson11054193
Lee9109147
Madison8663171
Jones6853120
Forrest6260125
Lauderdale6161196
Lowndes5582123
Lafayette5269101
Lamar508765
Washington4965125
Bolivar4164110
Oktibbeha411585
Panola389881
Pontotoc380460
Monroe3727111
Warren3716103
Marshall360172
Union360165
Pearl River3527106
Neshoba3516158
Leflore3132110
Lincoln308389
Hancock300963
Sunflower294277
Tate281862
Alcorn274055
Pike272984
Itawamba271263
Scott264055
Yazoo258456
Prentiss255454
Coahoma252455
Copiah251549
Tippah251551
Simpson244872
Leake238967
Marion228274
Covington224873
Grenada224673
Wayne216336
Adams216271
Winston208271
George206440
Newton201447
Attala197465
Tishomingo196361
Chickasaw190245
Jasper183138
Holmes172568
Clay168637
Tallahatchie158035
Stone153625
Clarke148762
Calhoun142022
Smith131926
Yalobusha124935
Walthall115438
Greene114929
Noxubee114526
Montgomery112936
Lawrence107917
Carroll106922
Perry105931
Amite102727
Webster98024
Claiborne90125
Tunica89621
Jefferson Davis89330
Benton86923
Humphreys85625
Kemper81220
Quitman7169
Franklin71017
Choctaw64013
Wilkinson60125
Jefferson57321
Sharkey45717
Issaquena1616
Unassigned00

Alabama Coronavirus Cases

Cases: 445909

Reported Deaths: 6896
CountyCasesDeaths
Jefferson651891049
Mobile32138590
Madison28596223
Tuscaloosa21703276
Montgomery20220336
Shelby19584138
Baldwin17496216
Lee13378109
Morgan12741145
Etowah12196189
Calhoun11626228
Marshall10513126
Houston9097168
Limestone842481
Cullman8363125
Elmore8283112
Lauderdale7986112
DeKalb7935112
St. Clair7915139
Talladega6552112
Walker6068184
Jackson605649
Colbert560194
Blount551794
Autauga544065
Coffee470569
Dale415186
Franklin378150
Russell362816
Chilton348079
Covington344681
Escambia342244
Tallapoosa3184109
Dallas314197
Chambers308575
Clarke307339
Pike267735
Lawrence256958
Marion255763
Winston235243
Bibb224751
Geneva214747
Marengo212031
Pickens201831
Barbour188240
Hale187444
Fayette181230
Butler175960
Cherokee167433
Henry161325
Monroe153521
Randolph148236
Washington144027
Clay131050
Crenshaw126245
Macon124337
Cleburne123627
Lamar121324
Lowndes117636
Wilcox109422
Bullock105829
Perry100518
Conecuh98222
Sumter90828
Greene78323
Coosa64619
Choctaw52224
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Tupelo
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Columbus
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Oxford
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Starkville
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