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About WTVA

WTVA, an NBC and ABC affiliate, first signed on in 1957 as WTWV and today reaches more than 189,000 households in northern Mississippi and parts of western Alabama.

WTVA is recognized as a leader in local news coverage. WTVA 9 News has received numerous journalism awards and is regularly honored by the Mississippi Associated Press Broadcasters for excellence in reporting, writing and photography. Honors received also include the best newscast, best weathercast and best sportscast. WTVA 9 News has also been nominated by the National Academy for Television Arts and Sciences for the prestigious Emmy Award in multiple categories. Ratings continue to confirm the high popularity of WTVA 9 News with north Mississippians and western Alabamians.

WTVA is focused on providing the best local television coverage, as well as being the main content provider for all of north Mississippi and western Alabama. WTVA has been serving viewers and local advertisers for more than half a century. We look forward to working with you.

About WLOV

WLOV began its life as WVSB, an ABC affiliate. Owned by Venture Systems, Inc., the station first began broadcasting on Sunday, May 29, 1983. The station had been scheduled to begin on the first of May, but delays in the delivery of studio equipment pushed the date back. Wet weather prevented workers from completing work on the studio towers in West Point and Woodland, pushing the date back even further. On that first evening, President/General Manager David Hopper welcomed northeast Mississippi to the station's viewing audience in a special message aired before the start of prime-time programming. In the welcome, Hopper said the station looked forward to "long and prosperous affiliation with the northeast Mississippi people" and promised that the station was "here to serve you with something good every day."

As Ultra-High Frequency (UHF) channel 27, viewers were required to use the U channel on their televisions and use that not-so-familiar second knob to access the UHF channels. The station ran advertisements in local newspapers instructing viewers how to connect UHF antennas and tune in. In 1991, Love Communications took an interest in the fledgling station and purchased it. As part of the purchase agreement, the station name was changed to WLOV, a play on the Love Communications’ name.

As the only UHF station in the market, WLOV suffered early financial difficulties. Most viewers weren't familiar with UHF stations and finding them on their televisions, despite the station's early efforts at educating people. While the station was steadily gaining viewers, competition from the NBC and CBS affiliates on "regular" channels was fierce.

It was clear that the station needed help. In May 1992, WLOV entered into a Program Service Agreement with Tupelo's WTVA. On Nov. 25 of that year, the Federal Communications Commission (FCC) authorized the station to move to Tupelo. At first, WLOV moved into offices in the Tupelo Community Antenna building (now Comcast Cable) but then moved into the WTVA building.

The move was wise, and reduced costs for rent, utilities, taxes and fees, maintenance of studio equipment, programming and staffing. Employees were given the opportunity to move with the station to Tupelo and many did. Of those employees, many are still employed by the station. In February 1994, new general manager Jennifer Dennington was brought on board. New changes came fast. Lingard Broadcasting bought the station in August 1994 after seeing the potential for WLOV to become a market leader.

Around this time, WLOV also began to include programming from a new network that was making waves in the entertainment industry. News Corporation's new "mini-network" was still young, but it was picking up viewers at an astonishing rate. WLOV embraced the new network early on, and for a while operated as a dual-affiliate station. But the new network was clearly going places, and WLOV decided it wanted to become a part of its success. So in November 1995, WLOV ceased being an ABC affiliate. Instead, WLOV now proudly became FOX 27, the area's premiere FOX affiliate.

With the popular FOX network now drawing in record viewers and the station now available on easier-to-find cable channels, WLOV began to grow rapidly. "West Point of View," the station's community issues program, began airing in January 1995. In March 2000, "WLOV News At Nine" hit the air and began a streak of Associated Press award wins.

"First Down on FOX," a locally-produced sports show, was even more successful after its launch, becoming WLOV's first program to earn an Emmy® nomination from the National Academy of Television Arts & Sciences in 2005. And another first for WLOV was providing digital broadcasting on Aug. 22, 2004. The new high-definition digital channel, DT16, upgraded to full-power digital in April 2007, bringing high-definition television to viewers all over north Mississippi.

In 2009, WLOV discontinued its analog service in accordance with FCC regulations and switched to full digital service. Viewers who received WLOV by cable, dish, or satellite were still able to enjoy the benefits of HD, with new entertainment features of digital still to come.

One of the benefits of digital service has already reached viewers. WLOV began airing "This West Point" on its secondary digital stream on April 1, 2009. "This West Point" is a 24-hour digital network. At the heart of its programming are blockbuster and Academy Award® winning movies from the MGM film libraries.

On Sept. 1, 2012, Me-TV West Point was added to a third digital stream. Me-TV West Point's library includes nearly 100 classic and much-loved television series.

And WLOV News At Nine began airing in high definition on June 22, 2009, bringing better quality to the local newscast.

WLOV was purchased by Tupelo Broadcasting, Inc. in September 2013. But our most recent highlight is our acquisition by Coastal Television Broadcasting Company LLC in February 2015. We're excited about the possibilities this new ownership creates, and look forward to remaining your favorite television station in northeast Mississippi and northwestern Alabama.

WLOV continues to work hard to bring viewers the newest and best in entertainment, and we're very excited about what the future will bring.

Mississippi Coronavirus Cases

Data is updated nightly.

Confirmed Cases: 94021

Reported Deaths: 2846
CountyConfirmedDeaths
Hinds6979155
DeSoto542555
Harrison374372
Jackson339967
Madison321286
Rankin319375
Lee261067
Jones242778
Forrest239570
Washington218171
Lafayette209239
Lauderdale2007124
Bolivar179565
Oktibbeha175450
Lamar163534
Neshoba1540103
Panola144527
Sunflower142144
Lowndes140357
Warren138150
Leflore137080
Pontotoc123616
Pike121348
Monroe118965
Scott116425
Copiah116333
Coahoma112827
Holmes109258
Marshall107615
Lincoln106853
Grenada106235
Yazoo103929
Simpson101443
Union97824
Tate95537
Leake94037
Adams92136
Wayne87721
Pearl River86750
Marion84133
Prentiss81517
Covington80922
Alcorn77511
Itawamba77021
Newton75923
Tallahatchie75718
George75113
Winston72519
Tishomingo66137
Chickasaw65624
Tippah64516
Attala64125
Walthall59425
Clay58117
Hancock56421
Jasper55515
Noxubee54315
Clarke53739
Smith52414
Calhoun50612
Tunica48113
Montgomery45520
Claiborne45216
Lawrence42512
Yalobusha41814
Perry40918
Quitman3755
Humphreys37315
Stone35711
Greene34617
Webster33113
Jefferson Davis32811
Carroll31212
Amite31110
Wilkinson30217
Kemper28615
Sharkey26312
Jefferson2439
Benton2201
Franklin1893
Choctaw1795
Issaquena1033
Unassigned00

Alabama Coronavirus Cases

Confirmed Cases: 131988

Reported Deaths: 2304
CountyConfirmedDeaths
Jefferson19123337
Mobile13122290
Montgomery8688173
Madison763075
Tuscaloosa7323114
Lee575159
Shelby571950
Baldwin508749
Marshall387943
Calhoun337439
Etowah336547
Morgan321426
Houston272722
Elmore255847
DeKalb237119
St. Clair224335
Walker224380
Talladega207726
Limestone200119
Cullman186218
Dallas174926
Franklin174528
Russell17312
Autauga169124
Lauderdale165333
Colbert160926
Escambia156425
Blount156014
Jackson151611
Chilton150227
Dale133343
Covington131127
Coffee12838
Pike11619
Tallapoosa113683
Chambers113242
Clarke105517
Marion94828
Butler91138
Barbour8387
Winston71612
Marengo70119
Lowndes64927
Pickens63814
Bibb63610
Randolph62212
Hale61528
Lawrence59220
Bullock59114
Geneva5814
Monroe5768
Cherokee56916
Clay5527
Washington54913
Perry5386
Wilcox53111
Conecuh52411
Crenshaw52331
Macon47820
Henry4754
Fayette4269
Sumter41819
Lamar3532
Choctaw34512
Cleburne3326
Greene30015
Coosa1653
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Tupelo
Scattered Clouds
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Hi: 73° Lo: 61°
Feels Like: 71°
Columbus
Overcast
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Hi: 74° Lo: 61°
Feels Like: 74°
Oxford
Scattered Clouds
70° wxIcon
Hi: 71° Lo: 58°
Feels Like: 70°
Starkville
Overcast
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Hi: 72° Lo: 58°
Feels Like: 72°
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