TUPELO, Miss. (WTVA) -- WTVA's Kara James has earned the American Meteorological Society's Certified Broadcast Meteorologist designation.
The CBM was given as professional recognition of the quality of her weather broadcasts.
She is the second member of the WTVA Weather Authority to receive the designation.
Kara is a graduate of the University of Oklahoma with a Bachelors of Science in Meteorology and minor in Broadcast Journalism.
In 2012, Kara received a Masters of Science in Geosciences with a concentration in Broadcast Meteorology from Mississippi State University.
AMS News Release on Kara James:
Kara James Earns New AMS Certified Broadcast Meteorologist Designation
Kara James of WTVA has earned the American Meteorological Society’s Certified Broadcast Meteorologist (CBM) designation, a professional recognition of the quality of her weather broadcasts. Kara is the second broadcast meteorologist at WTVA’s Weather Authority to earn the new designation. Among radio and television meteorologists, the CBM designation is sought as a mark of distinction and recognition.
The AMS grants the CBM designation to broadcast meteorologists who meet established criteria for scientific competence and effective communication skills in their weather presentations. The CBM is a new program, launched in January 2005 as an upgrade to the Society’s Seal of Approval program.
“The Society’s Certified Broadcast Meteorologist designation clearly recognizes that the holders have the educational background and have been tested in their knowledge and communication of the sciences needed to be an effective broadcast meteorologist,” said AMS Executive Director Keith Seitter. “The general public can have added confidence in the quality and reliability of weather presentations made by broadcast meteorologists approved by the Society.”
James graduated cum laude from the University of Oklahoma with a Bachelors of Science in Meteorology and minor in Broadcast Journalism. James’ graduate studies led her to Mississippi State University, where she graduated in 2012 with her Masters of Science in Geosciences with a concentration in Broadcast Meteorology.
“It’s exciting to be recognized by my peers,” James said. “I’m happy to continue working hard for WTVA viewers to bring them what they expect from WTVA’s Weather Authority.”
To earn the CBM, broadcasters must hold a degree in meteorology or equivalent from an accredited college or university, pass a rigorous written examination, and have their on-air work reviewed to assess technical competence, informational value, explanatory value, and communication skills.
In addition to the initial educational and test requirements, CBMs have to earn professional development points in order to maintain their certification. These points can be earned by attending scientific seminars or meetings and similar activities.
The AMS is the nation’s largest professional society for those in the atmospheric and related sciences. The Society, founded in 1919, has more than 11,000 members around the world.
For more information on the Certified Broadcast Meteorologist (CBM) Program, go to http://www.ametsoc.org/amscert/index.html .