HATLEY, Miss. (WTVA) -- At the Worthey Tree Farm in Hatley, business is picking up these days.
From the hundreds of Leland Cypress trees across the acreage to the gift shop, as the song goes, "It's beginning to look a lot like Christmas."
"It is here," said Lowell Worthey, the owner of the tree farm.
You can tell it is here, he says, by the number of full-grown trees ready to be picked and the customers who are there to pick them.
"The grandkids are putting it up Saturday," said Charles Young, who bought a tree.
"We're looking for an 8-or 9-foot tree that the Wortheys can flock white for me so that we can sort of turn it into a snowman for the living room," said Erica Odoms of the Athens Community.
The Wortheys have been in business now for three years.
They bought the farm from another family who had it for about 30 years.
It's become a yearly ritual here now with tagging, cutting and packing Christmas trees.
The ones being harvested now were planted in 2009.
"It takes a lot of cutting, pruning, shearing — just a lot of loving care to get a tree to this size," said Worthey.
In years past, they have sold as many as 700 trees in a season.
That's good, they say.
"With more and more folks hearing about us, we can do better than that maybe," he continued.
Each tree, we are told, has its own character. So picking depends on personal preference.
"We have trees from 5-foot-tall up to 13-foot-tall this year. So we try to have every tree that they can have for their home," Worthey said.
He says the trees have to be sheared twice a year with a machine to give them the Christmas tree shape.